THIS SEASON'S TRENDS


With classic tailoring, feminine florals and must have accessories, the new Autumn/Winter collection from Laura Ashley can fulfil your every need for the coming season.

Fashion trends have drawn heavily from the 1940's this Autumn, producing chic silhouettes and ladylike prints. Perfect examples are this rose print prom dress and antique rose printed pencil skirt. The feminine tailoring coupled with the florals deliver this trend with sophistication and style.

Investing in the classics is a trend you'll see from High Street to High Fashion, as a challenging economic climate continues to caution us. Here we have chosen examples of the key essentials that make for a wise investment. A statement white shirt, classic cut, feminine Mac, timeless leather tote bag, longline wool camel coat, brogue style courts and an elegant printed cardigan.

To add interest to your wardrobe, include some of Autumn's more innovative trends. Chose from draping, fringe or ruching for versatility and style, and you are set for the season.


Jewellery


Buy from Laura Ashley Simple Life story, a beautiful palette of subtle pale blues, soft yellows, sea turquoises and deep greens; exquisite glass stones and wooden shapes make this jewellery collection desirable and perfect for daywear. A lovely selection of necklaces can be bought with a matching bracelet to complete your outfit. These tonal colours are flattering with minimal backgrounds of off whites and fresh creams.

Brooches always seem to be forgotten as a stylish and key way to add to your clothing wardrobe, but we at Laura Ashley want to bring back the return of the brooch!

For a great way to update your must keep jackets and an inexpensive way of making you stand out from the crowd, choose from Laura Ashley selection of lovely hand crafted delicate jewellery that is on trend and vintage inspired.

Laura Ashley's extensive Archive inspired this season's Nightwear collection. With delightful ditsy prints and flattering vintage styling, we offer 12 options all about making you feel pretty and feminine in your boudoir.

Laura Ashley choices of nightdresses are so wonderfully girlie. This pintuck and lace trim nightdress with a drawstring waist is stylish and elegant, and the strawberry pink nightdress with matching knickers is so absolutely adorable, you'll be wishing for a slumber party.

If you are strictly a PJs girl, we have this Archive blossom print set trimmed in pink or a sleeveless vest with matching striped bottoms, designed for weekend lounging.

This collection also includes the perfect accessory for weekends away, these ditsy print Laundry bags. Available in different sizes and colours, they are the prettiest way to keep your smalls neat and tidy while away from home.


Riviera


This season see the launch of Laura Ashley's Riviera range using a simple colour palette of white, cream, red and blue to create a truly nautical feel. The key trend is stripes, which is so easy to wear. Laura Ashley have used them in practically everything from tops, cardigans and dresses. The Bow Detail Stripe Top can be worn both for everyday wear and on the beach. And teamed with the Seersucker Sailor Skirt can create the perfect nautical outfit!

The Fine Stripe Sun Dress is casual yet pretty while the Geometric Print Dress very chic and sophisticated. The Cotton Milano Cardigan is cute and trendy and can be thrown over any outfit. So jump on board with Laura Ashley's Riviera story today.


ANIMALS ARE A GIRL'S BEST FRIEND


Leopard print is hugely popular this season, and Laura Ashley have lots of it. If you've never worn animal print before, now's the perfect time!

The Leopard Print Wrap Dress uses the print in a subtle manner to achieve a sophisticated look. The Leopard Print Shirt Dress is more casual and will look cute with tights and boots.

We also have brightly coloured casual Leopard Print Jumpers, which are perfect over a pair of jeans for the more daring ladies.

Finally, we have a Leopard Print Blouse which is versatile enough to be worn both smart and casually! There's something for everyone!


I SHALL ACCOMPANY YOU TO THE BALL


We've had cover-ups, now Laura Ashley introduces magnificent jewellery and accessories to accompany your beautiful dresses to the ball.

The Art Deco fan Necklace will inject some sparkle to dropped necklines.

The Diamante Necklace and Bracelet are simple, yet glitzy enough to wear with the more extravagant dresses.

The sophisticated Velvet Clutch and the Beaded Clutch bags go perfectly with any of our black evening dresses.

For something truly special with magnificent detail, try the Deco Pleat Evening Bag.


MORE DRESSES!


That's right ladies, we have yet more dresses for you to choose from for the party season, you'll be spoilt for choice!

The Silk Chiffon Grecian Gown made from beautiful silk, will leave you looking like an elegant Grecian princess. The Devore Evening Dress blended with silk, provides a more sophisticated look.

The Beaded Waist Wrap Dress is perfect for both day and eveningwear. Get noticed in the Red Empire Line Shift Dress, which is beautifully fitted for all shapes.

And Laura Ashley dresses are wonderfully timeless, so they're investment pieces that can be worn for seasons to come.


20% OFF COATS


Coats

Welcome to winter, its time to wrap up warm and show off your gorgeous and stylish coats. These cute seasonal coats offer warmth and comfort for any occasion this winter.

Boxy Duffle in Forget me-not

This gorgeously soft and chunky duffle in vibrant forget me-not is fashionable and feminine duffle for the winter.

Boxy Duffle in Forget me-not
Turn Down Collar Coat in Gunmetal

Turn Down Collar Coat in Gunmetal

Fashionable turn down collar and luxurious wool cashmere blend makes this coat a great everyday coat.

Quilted Cord Mac in Black

This smart and seasonal double-breasted Mac in corduroy is great for keeping you warm in these cold wintery days.

Quilted Cord Mac in Black
Omber Button Through Coat in Black/Grey

Omber Button Through Coat in Black/Grey

This simply luxuriously button through Omber wool-rich, soft touch coat is the ideal winter coat to keep you warm.

Pea Coat in Elf Green

This classic double-breasted peas coat is semi-shaped and easy wear, so show off this pea coat that will never go out of style.

Pea Coat in Elf Green

WINTER WARDROBE


Winter's finally here. It may be freezing cold, but Laura Ashley's outfits are sure to warm you up. Our Winter story is very casual yet colourful. We've combined classic beautiful bird prints with on trend leopard prints using a colour palette of blacks, greys, turquoises and purples.

The Bird print Cardigan teams perfectly with the Double Pleat Cord Skirt, very pretty yet casual.

The Leopard Print Cardigan with pearl buttons worn with the Mink Textured Straight Leg Trousers allows you to be a little adventurous with the prints, but still maintain an elegant look.

The Leopard Print Blouse together with the Double Pleat Cord Skirt in purple and the Cropped Fur Gilet is for the daring fashionistas!

Laura Ashley's jumpers are more than just items to keep you warm. We have a huge selection, in different colours and yarns and they are light enough to wear in autumn as the perfect accompaniment to many outfits.

The Cowl Neck Jumper is made from merino and cashmere; how can you resist something so soft! The Short Sleeve Jumper with a pretty frill front and in an intense kingfisher blue colour, is a statement piece in itself and is special enough to even wear out to dinner!

The Dip Dyed Cowl Neck Jumpers in Damson and forest green are very trendy and aimed at the more adventurous. These can be worn over a pair of jeans or with a pair of leggings as a dress; versatile, yet very fashionable. As you can see, jumpers don't have to be boring.

This month sees the launch of Laura Ashley's Enchanted Woodland Collection, which is inspired by autumn woodlands colours. There are many textured pieces sitting with a rich colour palette of mossy, grassy green tones combined with earthy browns, kingfisher blues and purples. The Check Skirt teamed with the Purple Organic Cotton Rib Top looks very pretty yet comfortable and casual.

And complete the look with the Elf Green Pea Coat, which is classic, yet also stylish. There are also formal pieces too such as the Climbing Sweetpea Dress. It is an elegant feminine prom shape with a beautiful sweetpea floral print and is made from pure silk; guaranteed to make you feel truly special.

HAPPY & SLEEPY - AND WE DON'T MEAN THE SEVEN DWARFS!


Laura Ashley have a wide variety in their gorgeous nightwear collection, you'll be spoilt for choice! There are pieces to suit everyone, whether you're just after a comfortable night's sleep or something to simply look pretty in around the house!

The Pink Printed Silk Blended Pyjama Set feels gorgeous on the skin and guarantees a good night's sleep. And the Black Dobby Spot Set is casual, yet pretty to lounge around the home in. Dressing up doesn't have to be for when you're going out ladies!


PERFECT LOOK FOR AUTUMN


Here are some ideas from Laura Ashley as to the perfect look for autumn - complete from head to toe!

The Moleskin Sailor Skirt teamed with the Forest Green Frill Front Cardigan is very cute, yet pretty.

The Brown Leather Riding Boots will complete the outfit but don't forget your angora blend striped socks to keep your feet warm.

If you're popping out, the Green Pea Coat is very cosy, but also compliments your outfit wonderfully.

The Chunky Popcorn Knitted Scarf and the Brown Leather Slouchy Tote Bag will add the finishing touches!


LONDON FASHION WEEK


It's that time of year again, when everyone's talking about the latest catwalk trends. Laura Ashley has many trendy and stylish fashion pieces that will leave you feeling like a model on a runway! The Pleated Sleeve Silk Blouse, worn with the Black High Waisted Pencil Skirt,

and the Pearl Necklace is a sophisticated look that is suitable for both work and parties. The Black Origami Shift Dress is a classic Audrey Hepburn-esque shape, which shows off your curves. And the interesting Origami detail on the neck injects pizzazz to update a dress, which would otherwise be seen as just a simple shift dress. You don't have to shop Designer to look and feel a million pounds!


COATS, COATS and MORE COATS


It seems summer is over. Time to bring out the Coats. Well to cheer you ladies up, Laura Ashley has come up with some beautiful fashion coats to make you feel warm and special in. So it's not all bad! For rainy days, we have a stylish Mac, which is skirted to give a completely feminine look to a raincoat. And in a chanterelle cream colour, it'll go with practically everything in your wardrobe. The Belted Jacket with pockets is for those of you who prefer the more casual, practical look. And again in a versatile colour such as black, it's bound to go with everything!

The Aubergine City Coat is made from wool blended in cashmere to provide comfort. And in a gorgeous, rich Aubergine colour, it's perfect for autumn.


COUNTRY LIVING


This season's Homespun fashion story is inspired by simple country life, using clean, subdued, delicate patterns and details, to achieve a warm, rustic feel. It's all about simple garments, which still retain a hint of femininity through pretty trims. The Clover Print Bib Front Shirt or the Cottage Floral blouse worn with the Navy Padstow Trousers and the Embossed Brown Leather belt achieve a casual, comfortable look.

Complete the look with the Brown Leather Tote Bag, which is versatile and can be used for all affairs.

We also have chambray-weave cotton garments that are very comfortable and easy to maintain such as the Chambray Blazer with it's pretty check lining and also the Chambray Shirtdress.

It seems like we're actually having a British Summer this year - fingers crossed.


Britain can be just as beautiful and relaxing for those of you simply wish to stay closer to home! And we have cornflower blues, creamy beiges with hints of fresh, luscious greens that epitomise our picturesque landscapes. The Open Neck Front Women's Blouse teamed with the Country Daisy Skirt is a pretty, yet casual outfit.

Or try the Padstow Crop trousers with the Sprig Print Cap Sleeve Top, perfect for both a quiet stroll in the country, or something more active such as cycling!



View more stylish looks and collections online
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SetSet

Highlights

"So many gorgeous things - love it all"
Woman & Home

"Lovely fashion collection. Love the knitted cape, cherry red chiffon dress and black wool coat"
Daily Express

"Love the coats and dresses"
Eve

Longline Large Collar Coat
If it's a new coat you desire this season, it must be a Camel coat. We love this longline, wool and cashmere style with large turn back collar. This huge trend for Autumn/Winter was sparked from the desire for classic investment pieces to get your money's worth, instead of throw-away-fashion. A timeless piece that just won't go out of style, so turn up that collar and team with brown, high-heel boots and sunglasses for effortless chic.
More here...

Longline Large Collar Coat

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